Layne’s Chicken Fingers set to open ten locations in Arkansas with the first location opening in Benton.
The first Layne’s in Arkansas is in the construction process in Benton. Layne’s Chicken Fingers calls themselves the Texas “born and breaded” famous™ chicken franchise. So far, they have 16 restaurants open across the U.S. There are another 226 on their way, and ten of those will be in Arkansas. According to a spokesperson from Layne’s, chicken fingers don’t get much crispier than these, and that’s part of what has made Layne’s an iconic name in Texas.
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The Benton restaurant will be located in the Hurricane Creek Village shopping center near Interstate 30 and Alcoa Rd. That’s behind Kroger Marketplace and Academy Sports and Outdoors, facing Arkansas Highway 5 North, and between Taco Bell and HTeaO. This location is expected to open by the end of 2024.
Jake Willett, the former owner of a successful Denver-based landscaping business, is taking a leap of faith. After selling his landscaping business to a private equity firm, Willett began looking for his next opportunity. Following the numbers, he decided to break into the quick-service restaurant (QSR) industry, signing a multi-unit deal with Layne’s Chicken Fingers, the Soon to be Famous™ chicken finger franchise.
The menu will feature irresistible twists on classic fried chicken fare, including a three-finger chicken sandwich served on Texas toast, a fried chicken club sandwich with bacon, cheese and of course, chicken fingers served with insanely addictive sauces like buttermilk ranch, honey mustard, BBQ and Layne’s — a tangy, zesty in-house creation that has become a go-to among loyal customers.
“We’re happy to welcome Jake to the system,” said Chief Operating Officer Samir Wattar. “We know he will bring the same value to Layne’s as he did with his landscaping business.”
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More from the announcement from Layne’s:
Layne’s new Arkansas locations are the latest addition to the fast-growing franchise brand’s roster of thriving restaurants. Since its 2021 foray into franchising, the brand has awarded 226 restaurants to passionate franchisees and is showing no sign of slowing down. With this entry to Arkansas, Layne’s is one step closer to its goal of having 50 units open and 200 sold by 2025.
Through its national expansion, Layne’s simple but delicious menu and welcoming restaurant atmosphere have helped it stand out above other competitors in the chicken market. In the over $59 billion fast food chicken segment, Layne’s finds an attractive balance between modern innovation and the proven classics, incorporating new flavors and technological advancements without losing the heart of what makes them special.
For franchisees looking to grow in the booming fast food chicken industry, Layne’s offers a standout product, a unique guest experience, and internal corporate support to encourage long-term success.
As it continues to grow, Layne’s is looking to sell out its home state of Texas and begin planting flags in Arizona, New Mexico, Oklahoma and Florida.
Founded in 1994 in College Station, the original location became a Texas A&M legend known for its small-town charm, friendly service, iconic chicken fingers and secret sauce. While opening corporate locations across the Dallas-Fort Worth area, the leadership team focused on fine tuning its operations and starting to franchise. Now, the company is planning to bring Layne’s Soon to be Famous™ Chicken Fingers to the rest of the world with plans to open 100 locations in the next four years.
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